The Operant Approach for Designing a High
Performance VCS
Operant’s approach to building your
variable compensation is rigorous, thorough and proven. The processes we follow
ensure your system will be one that enhances your organization's effectiveness
and is accepted and supported by your teams.
System Development
The Operant process for developing variable compensation systems includes the
following steps:
- Assessment of the your current variable compensation plan and related
base salary ranges per role.
- A thorough review of your business strategy and current business development
issues through focus groups and individual meetings with select business
development team members, managers, executive leadership and existing compensation
administrators.
- The establishment of goals for the variable compensation plans; what change
in behavior and business performance you want to achieve.
- Role definition or clarification for all of your business development
positions, if not clearly defined or if inconsistent with your goals.
- The creation of your variable compensation system prototype that aligns
your needs with effective compensation methods designed to produce the results
you seek. A one-size-fits-all approach is never used.
- The simultaneous presentation of the prototype to your compensation team
comprised of select team members (e.g., your VP of Sales and company controller)
and the financial modeling of the prototype.
- Refinement of your system based on feedback from your compensation team
and the modeling outcomes. This step ensures the system has management buy-in
and is one that will produce desired financial results.
- Ancillary issues, such as multi-division or inter-departmental business
development, special product lines, commission during a leave period, commission
sharing, are addressed and your related policies are created.
System Documentation
The documentation of your Operant Variable
Compensation System will be thorough, clear and serve as a management tool for
appropriate and equitable issue resolution.
Your system documentation will include:
- Thorough documentation of the full plan and all ancillary components.
- Rationale for the system components.
- Definitions of all critical terms and concepts, such as what constitutes
a sale, how gross margin is calculated, what costs are included in Cost-of-Goods-Sold/Cost-of-Sales,
what businesses or individuals qualify as a new customers, etc.
- The exception process and the rationale for it.
- A short version of the plan for recruiting new team members.
- A comprehensive version for sales and executive management and human resource
staff.
System Roll Out
Operant considers the professional introduction of the new variable compensation
system to be critical to system acceptance and maximization. Operant develops
all materials necessary for your leadership to professionally introduce the
new system. Operant professionals will assist in all phases of roll out. We
believe that a roll out led by a key sponsor, who is a member of your team,
is most effective. However, Operant will conduct the roll out if desired.
The system roll out will include:
- Design of the roll out process, including timing, attendance, venue and
material preparation.
- Development of a thorough, properly organized and professional presentation.
- Assistance with your sponsor’s presentation of the new variable
compensation system. This may include one presentation or multiple presentations
to various business development teams.
System Implementation
Operant knows that accurate and timely commission and bonus payments are critical
to the acceptance of your variable compensation system as well as a necessary
component of gaining the trust of sales professionals. A well-developed and
managed system will eliminate the common phenomenon of sales professionals spending
time analyzing each payment for accuracy.
We work closely with your accounting, sales management or human resource personnel
to build the processes, using your existing internal systems. No new software
is necessary.
The system implementation will include:
- Steps for verification of accuracy of transaction details by the compensation
administrator to eliminate over or underpayment.
- Formulas and processes for all variable compensation calculations.
- Commission/bonus statements to accompany payments.
- Process for recovery of overpayments, should they occur.
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